Q - Biz Branding | Advance Marketing

Advance Marketing WW LLC by Jessica Velez.png

BRANDING - QUESTIONNAIRE

Every creative element is intentionally made to attract the right person on purpose. Your new brand design will be more effective when you complete the below questionnaire. Let’s get started!

Name of Person Filling out this form:

First name

Last name

Drop your e-mail here please!

BUSINESS BACKGROUND

Please provide the company name to incorporate in your logo.

What year was your company established?

Any motto, tagline or # that could be use as part of your logo?

How did you choose the business name? Is there any history behind the name of the business or the business itself? Are there any other business-related stories we should be aware of as we design the logo and other collaterals?

Tell me what your business does in one phrase

What would you like to gain from your new branding?

WHAT you offer?

Please list items\services you offer with description , feel free to paste link or send files to jessica@weareadvance.co

WHY you do it? (Required)

Understanding your mission, vision, and core values is key to building authentic relationships with those you aim to serve. Please share the following details below or send them via email to jessica@weareadvance.co: Mission, vision, UVP, shared values.

TARGET AUDIENCE

Who is your target audience? Who you serve? (Ideal Client)

Do you target an specific gender?

Where do they live?

How old are they?

What are their hobbies?

Where do they hangout?

MARKET BACKGROUND

What is working for your business? (If already launched)

What is "not" working for your business? (If already launched)

Who are your direct competitors? Please paste website or social media handle below.

What differentiates you from your competitor?

Is there a competitor that you admire? Please provide the website link and specify why?

What is the average price of your product/service?

Do you have expanding plans for the future of your business? If yes, please describe long term vision..

What feedback are clients giving you about your product/service? (If not launched, what are your peers/friends telling you)

INSPIRATION

Please list 3 brands that you like even if they are not from your industry. Please provide website link or social media handle + describe what you like about them.

BRAND IDENTITY

What first impression would you like your clients to have about your Brand?

Define your brands personality by doing this exercise. what would your brand be if one of the below? (Required)

A music record (CD/Song)

A time in history (Decade)

A color (Specify if Bright or Dark)

An Object (Anything)

A Font (Italic, Regular, Bold...)

ADDITIONAL INFO (Optional)

Anything else we haven’t asked, but you would like us to keep in mind for your branding? Please feel free to share any additional thoughts, preferences, or insights that could help us create a stronger connection with your ideal client.